Contrary to popular belief, Hallmark did not invent Valentine’s Day. Initially, Hallmark’s founder, J.C. Hall , began selling Valentine’s Day postcards in 1910. As greeting cards gained popularity, Hallmark began printing its very own greeting cards. Hallmark founder J.C. Hall began selling Valentine’s Day postcards in 1910. As postcards declined in popularity, Hallmark added greeting cards to its line in 1912. Valentines were added to the company’s inventory in 1913. Hallmark began printing its own greeting card designs in 1915. And in 1913, Hallmark Cards of Kansas City, Mo., began mass-producing valentines. February has not been the same since. Today, the holiday is big business. But that commercialization has spoiled Hallmark first offered Valentine’s Day cards in 1913 and began producing them in 1916. According to the National Retail Federation, the average person celebrating Valentine’s Day spent $185 in 2024. Valentine’s Day is fast approaching, and it’s often said that the greetings card company Hallmark invented the celebration in a ploy to sell cards. But is this really true? And if not, why do we celebrate romance on the 14th of February and who was Saint Valentine? Hallmark didn't burst onto the scene until 1910, and the company began mass-producing printed Valentine's Day cards shortly after. Valentine's Day has its roots in an ancient Pagan festival. Valentine’s Day also has pagan roots alongside its connection to St. Valentine. It may have originated in Lupercalia, a festival of But despite the big budget sensation, it’s not actually a so-called “Hallmark holiday,” invented merely to move merchandise. Its roots as a romantic occasion for lovers are more than 600 years But the Valentine’s Day we know today, with the cards and chocolates, really started as late as 1985, when Hallmark launched their Valentine’s Day advertisements in the US, claiming themselves as “The Valentine’s Store”. But then came Hallmark cards for Valentine's Day. By 1913, a company by the name of Hallmark moved into the Valentine's Day card business and the rest is history. Valentine’s Day is a holiday celebrated every February 14; this year Valentine's Day falls on a Friday. Today, according to Hallmark, an estimated 145 million Valentine’s Day cards are Valentine's is 100% bs, though. Just gotta shop clearance the day after, get everything you want for like a quarter of the price. Same thing works for Halloween candy, except that Halloween itself is awesome. Order by 11:59 p.m. CT on these dates for non-personalized items to arrive by Valentine’s Day. Standard: Saturday, 2/8. Expedited: Tuesday, 2/11. Rush: Wednesday, 2/12 . Need it today? Store pickup is fast and free. Just use the “shop by store” filter to shop what’s in stock at your local Hallmark Gold Crown store. Order by 11:59 p.m. CT on these dates for non-personalized items to arrive by Valentine’s Day. Standard: Saturday, 2/8. Expedited: Tuesday, 2/11. Rush: Wednesday, 2/12 . Need it today? Store pickup is fast and free. Just use the “shop by store” filter to shop what’s in stock at your local Hallmark Gold Crown store. Order by 11:59 p.m. CT on these dates for non-personalized items to arrive by Valentine’s Day. Standard: Saturday, 2/8. Expedited: Tuesday, 2/11. Rush: Wednesday, 2/12 . Need it today? Store pickup is fast and free. Just use the “shop by store” filter to shop what’s in stock at your local Hallmark Gold Crown store. Order by 11:59 p.m. CT on these dates for non-personalized items to arrive by Valentine’s Day. Standard: Saturday, 2/8. Expedited: Tuesday, 2/11 Today only: Free Expedited Shipping to get it by Valentine’s Day. Exclusions apply. Valid at Hallmark.com until 2:00 a.m. CT on 2/10/25 on Expedited shipping This multipack of greeting cards makes a great way to send Valentine's Day hugs and kisses to friends and loved ones both near and across the miles. Includes 6 cards and 6 envelopes. Card messages: Especially for you; Wishing you a wonderful day, a happy heart, and all the best on Valentine's Day. KANSAS CITY, Mo. (Feb. 3, 2025) – As Valentine’s Day celebrations approach, Hallmark is partnering with Kelsey Anderson to showcase perfect picks for all types of meaningful relationships. With a new selection of greeting cards and gifts for romance, family and friends, Hallmark makes it easy to celebrate the season of love and those who make [] Order by 11:59 p.m. CT on these dates for non-personalized items to arrive by Valentine’s Day. Standard: Saturday, 2/8. Expedited: Tuesday, 2/11
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