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Valentine’s Day is celebrated on February 14th, while White Day in Japan is celebrated a month later, on March 14th. Have you ever wondered what Valentine’s Day in Japan is like? In this article, we’re going to give you the lowdown on Valentine’s Day in Japan and how it’s celebrated. We’ll also introduce ‘White Day’ which accompanies Valentine’s Day. What Is Valentine’s Day In Japan? Valentine’s Day in Japan is primarily marked by women giving chocolates to men, divided into ‘honmei-choco’ for romantic interests and ‘giri-choco’ for others. The celebration has adapted to include reciprocal gift-giving on White Day, a month later. White Day in Japan represents a cultural celebration of reciprocity and appreciation. It falls on March 14th, exactly one month after Valentine’s Day. On Valentine’s Day, women in Japan traditionally give gifts to men, and White Day is when men reciprocate by giving gifts to women. White Day is celebrated annually on March 14, one month after Valentine's Day, when people give reciprocal gifts to those who gave them gifts on Valentine's Day. It began in Japan in 1978; its observance has spread to several other East Asian nations like China, Taiwan, South Korea and countries worldwide. Each culture has their own way of celebrating Valentine’s Day and expressing love for one another, and Japan dedicates not one, but two days of the year to this love-ly holiday! Here’s everything you need to know about Valentine’s Day in Japan, and its companion holiday, White Day. In Japan, White Day is men’s opportunity to reciprocate a gift they received from a woman on Valentine’s. They usually give white gifts to counterbalance the red that represents Valentine’s. White Day is also an ideal opportunity to invite a special lady on a date. In Japan, White Day is celebrated one month after Valentine’s Day. The two go hand-in-hand, and it wouldn’t make sense to celebrate one without the other. So what exactly is White Day and how did it come about? Things are a little different on Valentine’s Day in Japan. In Japan, Valentine's Day and White Day form a duo of unique traditions, imbued with romance and exchange. These celebrations, although inspired by Western customs, have evolved to reflect the uniqueness of Japanese culture. Discover their history, their specifics, and why they fascinate so many around the world. Valen In Japan, where it’s believed to have originated, White Day is meant to be a day for lovers (typically men) to give gifts (typically chocolates or sweets) to their partners (typically In most places celebrating Valentine’s Day, women can expect chocolates, flowers and a romantic dinner from their partner. However, in Japan, it’s the opposite: women give chocolates to the men in their lives—from their boyfriends to their coworkers—although not all chocolates are equal. The special men in their lives receive honmei choco, “true feeling” chocolates, while Take a look at the Valentine's Day sections of major Department stores such as Isetan, Marui, or Mitsukoshi, and experience the Valentine's Day in Japanese style. What is more unique in Japan is that there exists a "White Day" which takes place on March 14th, exactly one month after Valentine's Day. Valentine’s Day in Japan has come to represent something rather different from established Western takes on the occasion. On February 14 and its sister celebration a month later, “White Day In Japan, as previously mentioned, "White Day" is the counterpart to Valentine's Day, taking place on March 14th, where men reciprocate gifts to women who gave them chocolates or gifts on Valentine's Day. The term "White Day" in Japan signifies the tradition of men giving gifts to women, often in the form of white-themed presents like white Valentine's Day on February 14 celebrates love and affection between intimate companions. White Day (ホワイトデー, Howaito dē, a Japanese wasei-eigo) is a holiday celebrated on March 14, one month after Valentine's Day. In Japan this day is widely celebrated, much like Valentine's Day. It is also observed in South Korea and Taiwan. White Day is celebrated on March 14, one month after Valentine’s Day. It is a kind of second Valentine’s Day celebrated in Japan, China, and South Korea. While on Valentine’s Day, people give gifts to others to express their love, on White Day, the ones who receive gifts give gifts to the one they love and return the favor. But to understand how White Day is the “reverse” of Valentine’s Day, you first have to know how Valentine’s Day is celebrated in Japan. While people still give chocolate or other presents, the customs are quite different. Celebrating Valentine’s Day in Japan with chocolates As a matter of fact, Valentine's Day in Japan takes place in two steps: Valentine's Day (on February 14, initiated around 1958, by the confectionary brand Morinaga 森永); White Day (on March 14, a month later, initiated during the 1970's). Valentine's Day : gifts from women to men Shops in Japan are really on top of their holiday displays. As soon as the clocks strike 9:30 p.m. on Dec. 25, the Christmas trees turn into New Year’s decorations. These then change to oni (demon) masks faster than you can say mamemaki (bean throwing) for Setsubun. If you regularly shop in places like Loft or Tokyu Spending for both Valentine's Day in February and White Day in March in Japan were down last year (Credit: Alamy Stock Photo) A special follow-up day to Valentine’s sees men gifting women.
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