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Planned spend among Americans on Valentine's Day 2009-2025; U.S. Valentine's Day planned spending by category 2025; Valentine's Day total planned spending on gifts in the U.S. by recipient 2025 Total spending on gifts for family members is projected to reach $4.3 billion, up from $4 billion in 2024 and in line with 2020’s record of $4.2 billion. One-third (32%) of consumers also plan to purchase gifts for friends this Valentine’s Day, up from 28% last year and the highest in the survey’s history. WASHINGTON – Consumers are expected to spend a record $27.5 billion on Valentine’s Day this year, according to the annual survey released today by the National Retail Federation and Prosper Insights & Analytics. The amount is up from last year’s $25.8 billion and slightly above the previous record of $27.4 billion set in 2020. Small Business | February 6, 2025. Valentine’s Day Spending Forecast to Hit Record $27.5 Billion. The most popular gift categories this year include candy (56%), flowers (40%), greeting cards Valentine’s Day 2025 spending is projected to reach a record-breaking $27.5 billion, according to a survey released by the National Retail Federation (NRF) and Prosper Insights & Analytics. This marks a $1.7 billion increase from last year and slightly surpasses the previous record of $27.4 billion in 2020. Valentine’s Day gifting trends 2025: Consumer spending is shifting towards personalised, experience-driven, and sustainable gifts. Discover key trends and how brands are adapting. One-third of people also plan to purchase gifts for friends this Valentine’s Day, up from 28% last year and the highest in the survey’s history. Another 19% expect to purchase gifts for co At an average spend of $188.81 per person, the NRF expects that U.S. consumers will end up spending a record $27.5 million for Valentine’s Day in 2025. If accurate, this figure will beat 2024’s spend of $25.8 billion and just barely edge past the previous record holder — 2020 — at $27.4 billion. Valentine's Day total expected spending on selected gifts in the United States in 2025, by category (in billion U.S. dollars) [Graph], National Retail Federation, January 28, 2025. [Online]. Online consumer spending leading up to Valentine’s Day Based on that average, the NRF projects consumers to spend a record $27.5 billion on gifts and outings celebrating Valentine’s Day 2025. That would be an increase from $25.8 billion in 2024 and the previous record of $27.4 billion in 2020. Consumers are expected to spend a record-breaking $27.5 billion dollars this Valentine's Day, according to the Nation Retail Federation. What’s Ahead: 2025 Spending Predictions. Based on these patterns, Valentine’s Day 2025 should be another strong season for consumer spending. Here’s what we expect: 1. Continued Emphasis on Romance. Romantic partners will remain the primary focus of Valentine’s Day spending, with consumers likely to exceed last year’s record $14.2 Roughly 59% of consumers celebrate Valentine’s Day globally. In 2025, US consumers are expected to spend $27.5 billion on Valentine’s Day. Over $6.4 billion was spent on jewelry for February 14th, 2024. Americans between the ages of 35-44 spend the most on their romantic partners. 55% of men in the US will participate in Valentine’s Day Valentine’s Day Spending Trends: What the Numbers Mean for Your Floral Business. January 22, 2025 Rio Roses Floral Industry Trends & News. Love is in the air, and so is a new wave of Valentine’s Day spending! As we prepare for this year’s holiday, last year’s spending trends give us key insights into what we can expect for 2025. Santosh8844 February 1 2025, 06:50 I usually spend around 200-300 in total for Valentine’S Day. This includes gifts for my significant other, friends, and family, as well as a nice dinner or activity to celebrate the day. National Retail Federation: Americans will spend $27.5 billion on Valentine’s Day this year By Rachel DePompa Published : Feb. 10, 2025 at 1:45 PM CST | Updated : moments ago 49% of consumers keep costs at the forefront when purchasing Valentine's Day gifts; Last year, Valentine’s Day spending hit a record high at $14.2 billion dollars. 29% of Valentine's Day spending in 2024 wasn't for a significant other; Valentine's Day Celebration Statistics. What a day to celebrate! Valentine's Day shoppers will spend an average of $188.81, slightly up from $185.81 in 2024. More than 56 percent plan to celebrate the holiday, an increase from 53 percent in 2024. National Retail Federation: Americans will spend $27.5 billion on Valentine’s Day this year By Rachel DePompa Published : Feb. 10, 2025 at 1:45 PM CST | Updated : moments ago
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